What exactly IS a FMEA (Failure Modes and Effects Analysis) and what does a 'good' one look like? Good FMEAs are those that achieve a specific outcome. And that outcome is always to improve the product, system or process they are focusing on. Analyzing problems is very different from solving problems. And this is one of the many reasons FMEAs have a ‘PR problem.’

The McNamara Fallacy explains how an obsession with easy-to-measure statistics blinds leaders to real problems. From failed wars to faulty products, the dangers of relying on the wrong metrics are everywhere. This post explores how data misuse fuels poor decisions, why many companies still produce unreliable goods, and what leaders can do to focus on the right measures that drive quality, reliability, and long-term success.

Rivian has captured EV fans with bold design and adventure-ready features, yet ranks among the least reliable automakers in 2025. So why are customer satisfaction scores still so high? This post explores the paradox of innovation vs. reliability, lessons from past failures like the Yugo, and why long-term success for Rivian—and any brand—depends on building products that delight customers and stand the test of time.